Step 1: Recognize the Shift in Player Demographics
United Kingdom: In 2026, more than 58 % of esports participants are under 25, and 73 % of them report first playing on a smartphone. That percentage jump is not…
United Kingdom: In 2026, more than 58 % of esports participants are under 25, and 73 % of them report first playing on a smartphone. That percentage jump is not…